Millennials are categorised as individuals born from 1982 to about 20 years thereafter.
Over 80% of sessions (2,956,359) were achieved via mobile, with desktop computers and tablets taking a 15% (559,334) and 3% (107,917) slice respectively.
Since January this year, TheNETng has received over 10,618,302 video views on Facebook alone, buoyed by its over 236,000 fans. Its 89.2k Instagram followers also clocked over 200,000 video views, plus an additional 200,000 cumulative views on NET’s Youtube channel for the same period.
In terms of user engagement, the average NET user spends a significant 8.04 minutes daily on the site, a development which places the website in good standing to remain popular among millennials, who are known to spend a total of at least 18 hours daily consuming media.
