By Victoria Ige
Before walking out of her marriage to Alec Godwin, the gospel act seemed stuck with the success of her debut hit ‘Branama‘. Dozens of remixes after, she was still planning on further remixes, with no sure sign that she and her minders had any plans of moving beyond the ‘Branamania’.
Her ratings dipped and income dwindled. And with the label Alec’s Music not making things happen for other signees – Segun Obe, James Munour, Gordons and Dude Tetsola, it looked like Kefee’s career had reached an abrupt halt.
Then in 2008, her marriage to Alec collapsed. With her marriage went her record deal and A&R direction. For the first time in her career, Kefee was a free woman!
Freedom does different things to different people, depending on how you use it. How did Kefee use hers? Ms. Obareki stepped up her dress sense, recruited a new set of friends, revamped her social life, put the ‘Branama’ series behind her, pitched her tent with new producers and collaborators and got busy with her career like she was starting all over again…
The result? Kefee got her groove back! Back on top of the game, despite not having any proper label structure behind her. All it took was that deafening hit ‘Kokoroko‘, produced by K-Solo. With a cameo from bad boy Timaya and a brilliant video shot by Wudi Awa, it took just one single to launch the singer back into the A-league.
And now, with a couple of local and international awards to her name and enquiries streaming in from all over, Ms. Kefee is having a ball; having a dance and looking ahead…
Ironically, same cannot be said of ex-husband Alec Godwin and his label Alec’s Music. More on that on another day…
