By Steve Dede
Nigerian Breweries has unveiled its new brand of beer called ‘Star Lite’.
Star Lite was unveiled at a special trade event for key partners, distributors and the media, at the Sheraton Hotel, Lagos.
Guests at the event got to sample the new drink which is ice cold filtered using the first of its kind of brewing technique from Nigeria Breweries; it is made from 100 per cent natural ingredients.
Speaking at the unveiling, the Marketing Director of Nigerian Breweries, Walter Drenth, revealed that like Star Lager, ‘Star Lite’ contains no additives and preservatives and is a healthy offering for all health conscious consumers.
‘Star Lite comes with a temperature sensitive ice cold icon on the front label. The indicator turns blue when the beer is at the best cold temperature for drinking. This is the first of its kind in Nigeria. This is another major achievement for Star, which has become a leader in innovation and exciting change,’ Drenth added.
Guests at the unveiling ceremony include Gbenga Adeyinka and Tee A, Uti Nwachukwu, Yaw of Wazobia FM and Olisa Adibua of Beat FM.
More photos from the launch below…