Dayo Adeyelure is the Founder and CEO of BookedByUs, an online talent booking website that serves as the connection between talent and brands. He was also a speaker at the just concluded Nigerian Entertainment Conference. His presentation, The Business Of Numbers, identified- among other things- why data insight is good for both entertainers and brands: on one hand, entertainers have an accurate picture of where they’re in demand and what is their actual standing while brands see how the talent fits their messaging. Download the PDF of Dayo Adeyelure’s presentation The Business Of Numbers here.
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