A note from the publisher
Starting December 31, 2015, we reveal the annual report on searches, trends and views from the world’s leading website on Nigerian entertainment, thenet.ng.
The report, available for download on our website, is our close-to-scientific approach to identifying which people, events, places and things that shaped the year.
This year alone, we scored over 6 million video views on Facebook and YouTube combined, published almost 20 thousand stories, and recorded 29% growth in our traffic.
We are effectively, according from data by Alexa, the 6th most popular entertainment website in Nigeria.
Most of our coverage are determined by people and issues we believe deserve attention. But we also create and curate based on our visitors desires, and these visitor analytics, will play a part in determining how we prioritize in the coming years.
It should also guide advertisers and subjects on how to rate or rank, especially for business purposes.
Also important to note, the apparently higher engagement rates on Instagram and Facebook, compared to Twitter and YouTube, and the fact that the majority or readers obviously prefer soft news to hard, industry news.
Please see report attached. Detailed data available on request
Ayeni, Adekunle Samuel
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